Meet the family: United by Blue
United By Blue is a water-friendly brand of apparel that removes a pound of trash from oceans and waterways for every product sold. And though the nearest ocean is very far away from our home in Wausau, the health of our waterways is something we can all appreciate.
UBB says “We created this company because we wanted to make a bigger, more measurable impact on our oceans and encourage people to do the same. So we stopped simply writing checks and started organizing and hosting these cleanups. We wanted to do our part to clean the waterways ourselves. The amount of plastic waste in our oceans and waterways is mind-boggling: 8 millions tons of plastic enter oceans each year. Plastic bottles alone make up 1.5 million tons of plastic waste annually. Plastics and other litter ultimately end up in the world’s gyres, or circulating ocean currents, and can turn into dense vortexes of trash. The most famous marine trash heap, The Great Pacific Garbage Patch, is twice the size of Texas.
That’s also why we take the care to create products that use responsible materials (like recycled polyester, which reuses plastic bottles so they won’t wind up in gyres). If you’d like to help, we’d love to see you at our next cleanup.”
We’re proud to partner with UBB and buying an awesome piece of their clothing (often of organic cotton) or gear bags (canvas or tech fabric) is an easy way to lend support. Shep’s is Wausau’s home to United by Blue.