Girl, do you even VSCO?

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You be you. That’s what we love about the outdoors:no judgement, no comparison. Just encouragement and appreciation. So we’re excited that the performance gear we love is being embraced in fresh ways. Our brands demonstrate an unmatched commitment to the environment and positivity all around.

We see you VSCO girl!

Come see us in downtown Wausau, WI for Hydroflask, Fjallraven Kanken, Kavu Rope Bags, Patagonia, and so much more. This must-have gear and clothing will be your favorites for years to come, regardless of trends.

Tag us in your social posts! We’re Wisconsin’s favorite outdoor store @shepssports.

Of course you can shop us online too.

TREES IN WINTER

One of the most beautiful sights in winter is trees with freshly fallen snow. The Pine. The Spruce. The Maple. The Birch. All decorated with the intricacies of the snowflake. The silence echoes the beauty of nature’s call to us.

Our forests have been an integral part of Wisconsin history reminding us that time passes around us as quickly as the winter wind. Sometimes we forget how lucky we are in Central Wisconsin to enjoy the many types of trees that we have. We take for granted what trees have done for our lives – from logging to conservancy, from building to planting. Trees continue to reign over our lives.

When we travel through the winter forests, we are passing not just through the trees but through a wonderland of beauty and communities – from the trees themselves to the animals they shelter. Skiing or snowboarding through the trees provides an opportunity to enjoy their majesty. Snowshoeing on a winter’s eve with a full moon is breath taking. Having the opportunity to enjoy such a playground is a blessing, one to enjoy and one to protect.

We here at Shepherd & Schaller salute the trees. We embrace the winter wonderland they provide. We encourage everyone to go out and smell the crisp air, listen to the song playing in their wind-blown branches, whisper back to them all of your secrets and wishes. They will guard your secrets well.

The forests beckon to us. They call our names. They are part of us. They are one of the many reasons we do what we do. We are here to encourage everyone to enjoy the outdoors and the trees as we do. We are here to assist in your journeys. We are here at Sheps to gear you up and send you on your journey. We are here because of the trees.

Here’s to the trees…