Go with the Flow: FREE Kayak Gear To Get You There

Up a river without a paddle is no place to be. On the river having paid to much isn’t either! Come see us in downtown Wausau for Riot kayaks and gear. Just what you need for your Up North weekend at the lake, the local river or beyond.

Free Riot Beluga Distance Paddle, Paddle Leash and Car Carry Kit quantities limited. Offer expires July 15, 2022 or when we run out of gear!

Call for details 715-845-5432

Store Hours: Mon-Sat 10am-5pm, Closed Sundays (so we can go paddling!)

Shreducation 22: Wakesurfing, Waterskiing, and Much More!

Wakesurfing in early April sounds like a pipe dream to most Wisconsinites. Follow Wyatt as he heads down to Florida for Hyperlite and HO Skis’s Shreducation 2022.

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Boards Galore (Photo by Devin Kriesant)

Wakesurfing in early April sounds like a pipe dream to most Wisconsinites.
Fortunately, I had the opportunity to head down to Florida for Hyperlite and HO Skis’s Shreducation 2022.

Shreducation is a four-day-long look at Hyperlite/HO Skis’s newest products. The best way to learn about these products is to use them hands-on! My days consisted of wake surfing, foiling, skiing, and fun in the sun.

wakesurfing
Surfs up (Photo by Devin Kriesant)


On day one, the midwest crew and I rode behind wakeboarding legend Rusty Malinoski’s Super Air Nautique G23 Paragon. On day two, we rode with pro wakesurfer, Jodi Grassman. We tried an abundance of wakesurfs and skims on the best waves imaginable.

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Rusty airing it out (Photo by Devin Kriesant)


Some stand-out products were the Shim and Landlock.

The Shim offers a perfect hybrid of both skim and surf characteristics. The board made maintaining speed in the wave easy and tricks a breeze. I’m 205lbs, so the 5’3″ model rode comfortably.

The other board worth noting is the Landlock. Multiple riders with zero experience saw success on it. The board allows for easy starts and effortless riding once the rope’s thrown.

After four days in the Florida sun, I headed back to the tundra.

If you’re ready for days on the water, stop into Sheps
Monday-Saturday 10 am-5 pm
or give us a call at (715) 845 5432

Wyatt Wiskerchen with Photos by Devin Kriesant @devin_kriesant

Gliding on the foil (Photo by Devin Kriesant)

You’ve found Wausau’s Elevated Clothes & Winter Gear Store

What will you find at Shep’s? Premium outdoor brands, high-end styles, cheaper-than-the-mountains prices.

Mountain lifestyle, pioneering outdoor fashion and SKI GEAR are at Shepherd & Schaller.

Earthy, outdoorsy, native, natural, artistic, organic, fresh, fun – all describe the mountain lifestyle aesthetic. Shop Patagonia, Pendleton, Helly Hansen, Dakota Grizzly, Kuhl, Sherpa Adventure Gear, Fjallraven, Toad & Co, Carve Designs and many more you don’t expect outside the Rockies.

Shop us in Downtown Wausau, our home since 1949! We’re at 324 Scott Street, with more than 10,000 sq ft of shopping to explore. Are you a skier or snowboarder? As Wisconsin’s largest dealer of equipment for the slopes, with a premium Wintersteiger tune shop on site, we offer an elevated experience the moment you walk in the door. We’re known for our huge offering of trend-setting, high-performance outdoor gear, clothing, footwear and accessories, plus friendly, expert service.

Already comfy at home? Cozy up and shop us online at shepssports.com. Our ecom site features our live store inventory, refreshed every 60 seconds.

What will you find at Shep’s? Must-have styles and the latest snow sports gear at cheaper-than-the-mountains prices.

Theresa Shepherd
324 Scott Street, Wausau Supporting outdoor enthusiasts since 1949!
  • Outerwear for adults and kids. We feature premium styles, insulations, recycled and organic fabrics. It matters!
  • Men’s and women’s sportswear and footwear. We feature premium styles, insulations, recycled and organic fabrics. It matters!
  • Winter accessories including performance and lifestyle gloves, hats, balaclavas, base layers, socks (by the thousands!)
  • Bags and travel gear; think Kavu Rope bags, Patagonia Black Hole and so many more
  • Mountain home decor including blankets, candles and unexpected trends
Rustic styles that never go out of style.
Classic ski outerwear and necessary accessories for the family, plus the latest trends. You’ll find brands that rule the mountains world-wide: Picture Organic, Obermeyer, Billabong, Quiksilver, Roxy, Fjallraven, Hestra, Oakley… to name a few.

The little things are big at Shep’s. Are you really living the outdoor lifestyle if you don’t have a Stormy Kromer hat, Hestra or Swany gloves, Darn Tough socks? In addition to dozens of other lifestyle brands we stock to keep you comfortable outdoors, or indoors, we offer Made in the USA, organic and recycled options.

Cheers to the mountain lifestyle! We’re thrilled for the chance to help you with gear, clothings, accessories, shoes, and service. Thank’s for checking in.

Shep’s Crew

Dungeon Sale 2021: Wausau’s Favorite Ski Swap Starts 10/25

Dungeon Sale is Wausau’s biggest annual ski consignment sale. You’ll find not only ski and snowboard gear, but clearance priced clothes, winter boots, accessories and outerwear plus discounts on ski shop services. 

Schedule an appointment to avoid waiting for access to the Dungeon Tower, and all season please.

Drop off your used skis, snowboards, boots and poles now through Oct 10, 2021. After passing a quick inspection by our Pros, they’ll be part of our huge annual consignment sale. We help price it for you and keep only a 10% consignment fee.  After your consignment items sell, you’ll have Shep’s store credit to use toward the purchase of any of our products or services.

Please wear a mask if you’re unvaccinated (seriously, get your shot – let’s smash COVID and Delta together!)Please shop in person another time if you have symptoms of any illness. 

We’ve moved our famously low-priced ski and snowboard gear from the Dungeon to the Tower of our cozy castle where we can socially distance and maintain reduced occupancy while displaying all the awesome gear you’re excited about. If stairs aren’t your thing, we’ll bring the deals to you on the main floor.

  • Discounted outerwear, clothing, footwear and accessories will be located in our balcony level Sale Room during Dungeon Sale.
  • Merchandise is limited in all departments due to shipping delays and manufacturing challenges. Shopping early and remaining flexible will help you have fun on the slopes this year.
  • Binding Adjustments for Dungeon Sale downhill skis will be $15 

We’ve Got You Covered

You’re covered. In fleece, in merino wool, in premium insulations, in comfortable fabrics that wick and warm. These are the secret to dressing well for Wisconsin winters. The clothing selection at Shepherd & Schaller will surprise you, especially if you think we’re only about skiing.

It starts with base layers. Non-itchy Merino wool naturally helps regulate body temperature, transports sweat away as a vapor, and cancels out odors.

More than 70 premium clothing and shoe brands are here to give you a huge selection of performance-focused styles. You’ll feel like you’re shopping in a trendy Rocky Mountain ski village, only at much lower prices.

We start next to skin and go all the way to outerwear.

  • Underwear & Base Layers
  • Socks, Shoes, Boots
  • Shirts, Sweaters, Fleece
  • Pants, Shorts, Skirts, Dresses
  • Jackets, Coats, Snow Pants
  • Hats, Mittens, Face Masks
  • Rustic, Dressy, Sporty, Serious: all are represented.
Pendleton is just one of the heritage brands stocked at Shepherd & Schaller.

Surprise! In addition to ski jackets and pants, we also offer elegant and rustic styles that will take you from work or school to dinner, performing in all kinds of weather. Our trend setting shoes, boots and booties in weather-proof materials complete your outfit . You can work, play and party in clothes and footwear you find at Shepherd & Schaller.

Just a few of the awesome 2019/20 styles in store from Sorel. Come see dozens more from EMU Australia, Chaco’s, Salomon, Thorogood, Pendleton and more.

What about kids? Young ones, size 2T- size 16, are covered in performance outerwear at Shep’s. Jackets and pants they’ll love and you can pass down for years. When the kids are warm and dry, the whole family has more fun outdoors. We’ll help you identify materials and construction that will do the trick. Quality truly makes a difference.

Hint: For a day of happy memory making, dress kids in the same quality you wear. We offer nothing less at Shep’s.

We love helping you see the value in premium jackets and snow pants. With so many built-in features and benefits to show you it’s always exciting for us and it’s what we’re known for. Shop our Downtown Wausau, WI store or online at shepssports.com. Here’s a sneak peak:

  • Rugged outdoor looks from Kuhl and Mountain Khakis
  • Fresh, fun styles from Picture Organic and Kari Era
  • Classics from Patagonia, Outdoor Research and Sherpa Designs
  • Alpine styles from Descente
  • Euro flair from Fjallraven and Luhta
  • Freestyle style from O’neill, Quiksilver and Roxy