Celebrate Independence to Save all Summer long at Shep’s!
Find the Discount Dot on our merchandise tag to discover incredible deals on the brands and styles you love. EVERYTHING in our clothing, footwear and related accessories collection is included. New 2026 spring and summer clothing, footwear and related accessories like bags and hats on our main floor are 20% off. Fall and winter goods on our Sale Balcony are 50-70% off! (shhh… these deals are so good we can’t say more!)
Head to the campsite, trail, slopes, BBQ or office outfitted for comfort, performance and style with money left for fun!
Returns are not accepted for items discounted of 50% or more.
Since 1949, Shepherd & Schaller has been part of the rhythm of life in the Northwoods—helping generations step outside, slow down, and reconnect with what matters most. Founded by those who simply loved being outdoors, our store has always been shaped by that same spirit.
Set within our vintage shop, the experience reflects that history—warm, familiar, and rooted in a time when getting outside was simply part of everyday life. It’s a place that feels as much like a return as it does a beginning.
We believe the outdoors has a way of restoring perspective, strengthening connections, and bringing a quiet kind of joy that stays with you. Whether it’s a walk in the woods, a day on the water, or a season on the slopes, those moments are where memories are made.
Today, we continue that tradition by thoughtfully offering brands that share our values and respect for the outdoors—ensuring that no matter how you experience it, you feel comfortable, confident, and at home.
Seventy-seven years later, we remain committed to doing it right, in store and here at shepssports.com.
Seventy-seven years later, we remain committed to doing it right, in store and at shepssports.com.
Here are a few uniquely Shep’s opportunities to save while prepping for the outdoors:
Shep’s Last Call Loft Collection
The outdoor clothing, accessories and footwear brands you love are discounted 25-70% on our second floor year-round. The Loft features clothing and footwear for adults plus outerwear for kids. We source premium brand special buys that are featured only in our downtown Wausau, Wisconsin store. You’ll also find final-sale outdoor lifestyle items to curate your at-home chalet.
Events and promotions
Our social media keeps you up to date on seasonal and special events and discounts like these.
Some, like Dungeon Sale and Sidewalk Sale have made us a Northwoods institution.
Our famous annual in-store “Dungeon Sale” features used and new ski equipment for adults and kids. You can shop this selection year round (mostly.)
Thoughtfully Curated. Responsibly Chosen.
We prioritize value focused on performance over trends. Longevity over disposability.
Many of the brands we carry share our commitment to durable design, organic and recycled materials.
Comfort, confidence, and a little guidance along the way.
Whether you’re building your ski setup, refining your layering system, or preparing for the next season on trail or water, our role is simple:
Thoughtful help for wherever you’re headed.
Outfitted in a way that feels right for you.
We look forward to helping you prepare, hearing your stories and providing outstanding value and service. Call Monday-Saturday 10a-5p CST for friendly, expert support (715) 845-5432.
Winter starts with preparation—and right now is the perfect time to get outfitted, get prepared, get ready to ride!
Our Pre-Season Event is happening now through October 25, 2026, with special savings on new clothing, outerwear, ski and snowboard gear, and more.
For more than 77 years, we’ve believed that being properly outfitted makes all the difference. Whether you’re a lifelong skier, a weekend adventurer, a Northwoods local, or simply someone who appreciates well-made clothing for Wisconsin winters, our team is here to help you find the right gear for the season ahead.
10% Off New 26/27 Clothing & Outerwear
Refresh your winter wardrobe with 10% off new clothing and outerwear during our Pre-Season Event.
From technical layers and dependable winter coats to everyday pieces that look as good in town as they perform outdoors, now is a great time to choose your cold-weather favorites before the season gets underway.
And yes—the feminine side of winter is looking especially good this year. Think rich pinks, purples, and beautiful shades in between, alongside the technical performance you expect from brands like Arc’teryx, LL Bean, Kuhl and more of your favorites.
Ski Season Starts Before the Snow
The first turns of the season may still be weeks away, but now is the time to get your equipment dialed in.
New ski and snowboard gear is available at Pre-Season pricing, giving you an opportunity to shop early, get expert advice, and be ready when the snow arrives. Our tune-up shop is fine-tuning gear, and now is the time to check yours for maintenance and best performance.
Whether you’re gearing up for your first season or you’ve been skiing Wisconsin hills for decades, our team can help you find equipment that fits your ability, your goals, and the way you actually ski.
New 26/27 slope gear is the lowest price of the season now through October 25, 2026
Why Shop Early?
There’s something satisfying about being ready before winter arrives.
You can take your time. Find the right fit. Try on layers without the holiday rush. Get your skis or snowboard set up. Replace the jacket that has seen one too many winters.
And perhaps most importantly, you’ll be Hill Ready before the first chair spins.
A Wisconsin Winter Tradition
For 77 years, Shepherd & Schaller has been part of the outdoor life of Central Wisconsin. We know that winter here isn’t just a season—it’s part of who we are.
From Granite Peak to the Northwoods and everywhere in between, we’re proud to help generations of customers get outside, stay comfortable, and make the most of Wisconsin’s best season.
Our Pre-Season Event ends October 25, 2026.
Come in early. Get outfitted. Get ready.
Winter is coming. And we’re ready for it.
Shepherd & Schaller Sporting Goods — Outfitting Since 1949.
Now in stock at Shepherd & Schaller Sports, XTM Australia gloves and base layers.
Designed for ultimate warmth and durability, XTM gloves and mittens are made from high-quality, waterproof materials to keep your hands dry and comfortable in any weather. With excellent insulation and a snug fit, they provide maximum dexterity and grip, perfect for skiing, snowboarding, or any snowy adventure. Whether you’re hitting the slopes or shoveling the driveway, XTM’s gloves and mittens offer the perfect blend of performance and style to keep you warm all season long.
Stay warm and comfortable in any winter condition with XTM Thermal Base Layer Pants and Tops. Engineered for optimal insulation and breathability, these base layers are designed to keep you cozy without overheating. Made from Australian Merino Wool, they ensure you stay dry and comfortable, whether you’re hitting the slopes or enjoying a winter hike. With a snug fit that moves with you, XTM’s thermal base layers provide the perfect foundation for your winter gear.
Elevate your cold-weather wardrobe with XTM and experience the ultimate in warmth and performance.
A Certified B Corp, sustainability is a priority for XTM, and an important reason they are part of Shep’s curated collection. Read more here.
If you purchased an affected product, please stop using it and follow the instructions on the Ocoopa official recall page or contact customer support. We apologize for any inconvenience and appreciate your cooperation.
If your unit is confirmed to be part of the recall
STOP USING THE RECALLED HAND WARMER IMMEDIATELY
Please do NOT dispose of your hand warmer until your recall request has been reviewed and you have received further instructions from OCOOPA.
Contact our dedicated recall email at ocooparecalls@ocoopa.cc for instructions.
Eligible consumers will receive a full refund in the form of either a gift card or the original form of payment.
How to Identify Your Product
Check the model number and three-digit batch number.
The model number and three-digit batch number are printed on the underside of the hand warmer. “OCOOPA” is printed on the top of the hand warmer and on the product packaging.
Product Information
Product Name: OCOOPA Rechargeable Lithium-Ion Battery Hand Warmers
Use Reference: Product Recall WSBZ + Shepherd & Schaller SportingEE
How to Dispose of Your Product
IMPORTANT: DO NOT throw the Recalled device in the trash, curbside recycling bins, or used battery recycling boxes found at retail or home improvement stores.
Defective lithium-ion batteries present a greater risk of fire and must be disposed of properly in accordance with applicable local and state hazardous waste regulations.
Disposal Instructions:
Contact your municipal Household Hazardous Waste (HHW) collection center and ask if they accept defective lithium-ion batteries
If they do not, contact your municipality for further guidance
Do not place this product in regular trash or recycling containers
Paying too much for slope gear will haunt you all season. Shep’s has wicked deals for the whole family!
Dungeon Sale took place in our creepy basement for more than 30 years. Shop our 3rd Floor Tower this year, where our largest ever selection waits.
Why torture your wallet by ghosting this sale?
You’ll find wicked low prices on used and new skiand snowboard gear, plus clearance-priced outerwear, clothes, footwear and winter accessories during our most popular annual event. This is in addition to 20% off 25/26 must-have soft goods from the premium brands you love us for. In summary, the entire store is deeply discounted before the snow even flies.
Yes, new 26/27 ski and snowboard equipment is on sale too!
Shepherd & Schaller Package Pricing (you can call it bundling) allows you to pay the lowest possible price on all new ski and snowboard necessities including skis, boards, boots, bindings and poles. (Hint: our prices are so low we can’t advertise specifics here or at shepssports.com, where you can preview what’s new this season.) Helmets and Goggles will be 20% off. Package Discount Pricing is available year-round, but prices go up after Dungeon Sale. Shop now!
You can combine used and new equipment to create your perfect ski or snowboard package. You’ll get our lowest price on each item.
Have something to sell on consignment? Here’s how:
Drop off healthy, clean used skis, snowboards, boots and poles through Oct 10, 2026. After passing a quick inspection by our Pros, they’ll be part of our Dungeon Sale inventory. We help price it for you and keep only a 10% consignment fee when it sells, then give you Shep’s Store Credit on your account to use toward the purchase of any of our products or services. We don’t accept helmets, clothing or non-indemnified gear for consignment.
What’s it like to shop Dungeon Sale?
It’s located on our 3rd floor. If stairs aren’t your thing, we’ll bring the deals to you on the main floor. You’ll get one-on-one expert advice to find and fit the best ski and snowboard gear for your needs and budget. Scare up some savings on clothing, footwear and accessories on the main floor and Clearance Balcony while you wait for a Shep’s associate to escort you to the Dungeon or assist with new equipment. Sign-in when you arrive and we’ll assist asap.
What else do I need to know?
Shop Monday-Saturday 10am – 5pm (we’re open until 8pm Thurs. 10/29/26)
We don’t allow pre-sales or pre-shopping. That would be monstrously unfair.
We don’t accept returns of consigned gear after purchase.
We don’t allow Dungeon gear to be put on hold (used gear belongs to its’ owners and they want it to sell!)
If you’re shopping for someone who can’t attend, please bring shoe size, height, weight, age and, for children, a tracing of their footprint.
Our Dungeon equipment inventory is available after ski swap season. Shop it again after 1/2/27.
Customer Account Balances expire five years from issuing. This includes Gift Cards, Warranty Refunds, Consignment Sale Account Credit and any others.
