Put your back into it! Spin to Win is back at Shepssports

Wausau’s Favorite Outdoor Store is all about preparation, recreation and fun! So, put your back into it! Give it a whirl! Do a little dance! And save BIG on your purchases. You could even win an awesome weekly prize.

Our homemade (if a little wonky) Wheel has been a pre-holiday shopping tradition for years. It’s at our cash wrap counter. Spin it when you’re ready to check-out. Yes! You can go back for more.

  • Wheel Discount applies to in-stock items including:
  • Outerwear, Sportswear, Footwear
  • Gloves, Hats, Baselayers, Socks
  • Home & Gift
  • Enjoy our low, low pricing on Ski and Snowboard gear with you take advantage of our Package Pricing. Spin to Win discount does not apply to skis, snowboards, boots, bindings, poles, waxing tools or back shop services.
  • Wheel discount may not be combined with already discounted/clearance items marked with our “discount dot.”
  • Spin to Win discount does not apply to purchases at shepssports.com
  • Spin to Win begins Monday, Oct 27, 2025 at Shepherd and Schaller Sporting Goods. Shop 10-5 Monday-Saturday at 324 Scott St, Wausau, WI 54403

Gear up with Delightful Discounts this Black Friday, Saturday, Sunday… at Shep’s

We’re here for the savings. We all need it this year, right? Your favorite winter essentials are included, along with some surprises you’ll love to give and receive. A full week of discounts and friendly expert assistance for holiday shopping that puts a smile on your face and money back in your pocket.

Preview our selection at shepssports.com (shop online with a discount – keep reading) and visit us during this, our 75th Holiday season in Downtown Wausau, WI.

Ho, Ho Ho! Let’s go skiing! -Robb

Nov 29-Dec 7, 2024

  • Shepherd and Schaller makes it easy. Shop our regular store hours Nov 29-Dec 7 and get the same savings each day. 10am-5pm Monday through Saturday.
  • 20% off all Clothing, Footwear, Winter Accessories, Home and Gift, Helmets, and Goggles
  • Buy 3 Get 1 Free Darn Tough, Sockwell and Wide Open socks. Merino Wool. The good stuff!
  • Black Friday special low pricing on select Ski and Snowboard Packages.
  • A huge offering of outerwear, sportswear and footwear in our Clearance Balcony. The same great brands you’ll find on our main floor at 30-70% off.
  • Shop us online at shepssports.com. it’s our live sales floor inventory! Use code BF2024 for 20% off clothing, footwear, accessories, home and gift. (Sorry, you need to visit us in person for discounts on ski and snowboard equipment – it’s how we know you’re fitted correctly.

Take a peak at our Black Friday Flyer. And visit us Small Business Saturday, Nov 30, 2024 for a free gift. (first 50 shoppers)

Happy Holidays! From the entire Shep’s team.

Spin to Win is Back at Shepherd and Schaller

Warm up that spinning arm. It’s time to save! 10%, 15% or 20% off is yours on new 2024 clothing, footwear, winter accessories, home goods and bags. This is everyones favorite way to shop local, and save money

Spin our Discount Wheel through 11/27/24.

Spin to Win Discounts are available in-store only. Visit shepssports.com to preview our live inventory.

But, That’s Not All!

  • Our Clearance Room is full of clothing and footwear marked 30-70% 0ff.
  • Ski and Snowboard Gear is discounted. Build a Bundle for the lowest possible price on a complete ski or snowboard package: boards+boots+bindings.

Spin the Wheel discount is not retroactive and may not be combined with any other discount or promotion. It is not applicable to bikes, optics, water sports, camping gear or snow sports equipment.

Shepherd and Schaller Sporting Goods, 324 Scott Street, Wausau, WI 54403

Just for Veterans, a Discount and Our Heartfelt Thanks.

Veterans Day is Monday, Nov 11th, 2024 when we are proud to offer a 20% discount on clothing, accessories and footwear for Active Duty, Veterans and their families. Plus, register to win a Rumpl blanket.

Thank you for your oath, service and sacrifice. 

20% off Clothing, Footwear and Accessories

Disclaimer: 20% Discount may not be combined with any other discount or offer. It is not retroactive and does not apply to activity equipment like skis or bikes (other discounts are in place on these for you.)

Veteran or Active Duty Military ID must be presented at time of purchase. Discount is valid Nov 11th 10am-5pm in our Wausau, Wisconsin store or all day November 11th at shepssports.com with code THANKYOUVETS20.

Please present an Active Duty or VA ID to register to win a Rumpl Blanket.

Prize drawing 5pm Nov 11. Need not be present to Win.

Winner will be notified by email and on our Social Media.

Thank you for your service

Are ski socks necessary? Yes!

Why Ski Socks Matter

Ski socks add comfort, warmth and improve boot fit. They’re designed not to bunch up or slip down (saving you from the risk of blisters or sores) and can reduce shin bang while providing a hug that aids blood flow and energy, improve performance and stability. And yes, snowboard socks exist, and make the same positive contribution to your day on the slopes.

“Cold, wet feet will wreck your ski day.”

Robb Shepherd, Boot fitter

Darn Tough socks have a lifetime warranty. Woven to last a lifetime, they’ll improve the fit of your ski boots and keep you on the slopes longer.

Cushioning and Padding for Comfort

Many ski socks come with built-in cushioning and padding strategically located in high-impact areas, like the shin and ankle. These extra cushioned areas enhance comfort and minimize the shock of dynamic movements .

Perfect Fit and Compression

Grabbing the thickest pair of socks in your drawer is tempting in preparation for a cold day on the slopes. But a thick sock can impede blood flow and cramp your feet in your ski boot. Skiers should look for a sock that is snug, not tight and offers the right amount of compression and cushioning. Think of your ski sock more as a second skin than a loose layer that could bunch and lead to discomfort.

Finding the Right Length

The right length of ski socks is worth considering to avoid painful abrasions from your boot. Tube socks that stretch well above your boot, preventing it from chafing your shin, are good options.

Socks that are too short can slide back into the boots, creating blisters and discomfort during your ski tour. The right sock length will ensure your legs are protected and comfortable as you dominate the slopes.

Shop hundreds of in-stock ski socks at Shepherd and Schaller in downtown Wausau, WI, year-round.