Some traditions are simply too good to miss.
For generations, our Annual Tent & Sidewalk Sale has marked the heart of Summer at Shepherd & Schaller Sporting Goods.
It’s the event where seasoned outdoor enthusiasts, bargain hunters, first-time adventurer’s, and families enjoying the annual Chalkfest in downtown Wausau all gather together to discover incredible deals on the gear, clothing, footwear and other essentials they need for the season ahead.
June 26-28, 2026 promises to be one of our best yet!
Biggest Savings of the Season
For a limited time, you’ll find special sale pricing throughout the store, under the tent, and along the sidewalk. We’ll be clearing out select seasonal merchandise, closeouts, discontinued styles, and one-of-a-kind finds at prices you won’t see again this year. We’re talking 90% off racks, 70% off racks and no less than 50% off equipment and clothing brands we can’t mention.
Whether you’re preparing for camping trips, lake weekends, hiking adventures, family vacations, or simply updating your outdoor wardrobe, this is the perfect opportunity to save. Snow sports gear too, naturally.
What You’ll Find
Our Tent & Sidewalk Sale features jaw dropping savings on:
- Outerwear for the whole family (including Obermeyer Outerwear at 70% off!)
- Sportswear from favorites like Patagonia, Arcteryx, Pendleton, Kuhl, Marine Layer, Jetty, Roxy & Toad and Co. to name a few
- Footwear including sandals, slippers, trail, hiking and snow boots 20-50% off
- Camping gear, furniture and accessories up to 40% off
- Water sports equipment and swimsuits 20-50% off
- Bikes 30-40% off and cycling accessories at least 20% off
- Summer fashion and homewares, seasonal gifts 20-70% off
- Ski & Snowboard helmets, goggles & bags 30-60% off
- Skis, Boards, Boots, Bindings, Poles at least 30% off
- Clearance merchandise up to 70% off!
- Socks by Darn Tough and Sockwell 25% off! (or Buy 3 Get 1 Free)
Inventory changes daily, and all items are available in limited quantities, so early shoppers often find the best selection.
Discover Unexpected Treasures
One of the things customers love most about the Tent & Sidewalk Sale is the hunt. Every year, unique items emerge from stockrooms, display areas, and discontinued inventories. You never know what you’ll discover—a favorite jacket at a remarkable price, a piece of gear you’ve been eyeing all season, something nostalgic or the perfect item for an upcoming adventure.
A Northwoods Tradition
Since 1949, Shepherd & Schaller Sporting Goods has been helping families make the most of life outdoors. Our Annual Tent & Sidewalk Sale is more than a shopping event—it’s a celebration of summer in Wisconsin and the outdoor lifestyle that brings our community together. Enjoy Wausau’s annual Chalkfest just steps from our front door on Saturday and Sunday
Bring a friend, browse the tent, explore the sidewalk displays, and enjoy the excitement of finding exceptional values throughout the store.
Join Us
The best deals won’t last long, and once they’re gone, they’re gone.
Make plans to visit our Annual Tent & Sidewalk Sale and discover why this summer tradition continues to be one of the most anticipated events of the season.
Can’t visit during the event? Shop clearance prices on select items at shepssports.com too
See you under the Tent and inside Shepherd & Schaller June 26-28, 2026!