Ski Demo Day is March 2 in Wausau

Our 2024 Ski Demo is where you can try before you buy

Granite Peak Ski Area

and Shepherd and Schaller host Wausau’s annual consumer Demo

Feel the difference! Try new skis, as many as you like. Before you buy! Demo Day at Granite Peak features Shepherd and Schaller vendors new skis and snowboards for the 2024 / 2025 ski season.

  • Register in Sundance Chalet  
  • Cost to participate is a $10 donation that goes to the Granite Peak Ski Team
  • Demo is available from 9am to 3pm, when all equipment must be returned
  • Demo gear is sized for adults, no race gear is available

Try as many new skis and boards as you can! Return them to the vendor booth in the Village by 3pm.

Then, pre-order from Shep’s for next season at a deep discount.

Buy your Granite Peak lift ticket here

Are ski socks necessary? Yes!

Why Ski Socks Matter

Ski socks add comfort, warmth and improve boot fit. They’re designed not to bunch up or slip down (saving you from the risk of blisters or sores) and can reduce shin bang while providing a hug that aids blood flow and energy, improve performance and stability. And yes, snowboard socks exist, and make the same positive contribution to your day on the slopes.

“Cold, wet feet will wreck your ski day.”

Robb Shepherd, Boot fitter

Darn Tough socks have a lifetime warranty. Woven to last a lifetime, they’ll improve the fit of your ski boots and keep you on the slopes longer.

Cushioning and Padding for Comfort

Many ski socks come with built-in cushioning and padding strategically located in high-impact areas, like the shin and ankle. These extra cushioned areas enhance comfort and minimize the shock of dynamic movements .

Perfect Fit and Compression

Grabbing the thickest pair of socks in your drawer is tempting in preparation for a cold day on the slopes. But a thick sock can impede blood flow and cramp your feet in your ski boot. Skiers should look for a sock that is snug, not tight and offers the right amount of compression and cushioning. Think of your ski sock more as a second skin than a loose layer that could bunch and lead to discomfort.

Finding the Right Length

The right length of ski socks is worth considering to avoid painful abrasions from your boot. Tube socks that stretch well above your boot, preventing it from chafing your shin, are good options.

Socks that are too short can slide back into the boots, creating blisters and discomfort during your ski tour. The right sock length will ensure your legs are protected and comfortable as you dominate the slopes.

Shop hundreds of in-stock ski socks at Shepherd and Schaller in downtown Wausau, WI, year-round.

Share the Warmth with Shepherd and Schaller

Please join us November 1-22, 2023. Together, we’ll support our neighbors and spread some cheer along the way.

  • Bring gently used outerwear or new socks or hats to Shepherd and Schaller.
  • November 1-22,2023.
  • We have a selection of socks and hats for you to buy and donate.
  • You’ll receive 15% off your purchase of outerwear, clothing and winter accessories, Nov 1-22, 2023
  • Discount is off retail price. Not available on already discounted merchandise nor equipment.
  • Donated items will be delivered weekly to Wausau Area Warming Centers and the Women’s Community.

    15% discount available in our downtown Wausau store with a donation. Preview our great selection at and shop us Monday-Saturday 10am-5pm. 324 Scott Street, Wausau, WI 54403

    Work is Play at Shepherd and Schaller

    Shepherd and Schaller Sports is Wausau’s favorite outdoor store. We have a reputation for premium merchandise and friendly, expert service.  

    With the experience, benefits and flexibility unique to a 74 year old local business, we hire full-time and part-time partners looking to join a fun, passionate, energetic team. We’re ski, snowboard and bike enthusiasts, paddlers, hikers, outdoor lovers, fashionistas, back shop technicians and happy people who love working together in Wausau’s lively downtown.  

    Working with us does not require extensive product knowledge of outdoor equipment and clothing to start. If you’re outgoing, attentive and passionate about learning and helping others, you’ll fit right in.  

    Train with brand representatives and our expert team. There’s room to grow, create a career or supplement your other responsibilities. Perks include paid training, merchandise discounts and opportunities to earn free ski gear.  Plus, a 15 minute drive to Granite Peak Ski Area , Sylvan Hill Bike Park or the Wisconsin River for after-work turns. So, what is required of our team?  

    We stock outdoor and artisan brands who support the environment and Fair Trade

    Tasks and Responsibilities

    • Maintain outstanding customer service per company standards, generating sales, merchandising, and safeguarding company assets.
    • Ensure each customer receives outstanding service by providing a friendly environment, which includes greeting and acknowledging every customer, maintaining solid product knowledge and all other aspects of customer service.
    • Maintain an awareness of all promotions and advertisements.
    • Assist in floor moves, merchandising, display maintenance, and housekeeping
    • Assist in processing and replenishing merchandise and monitoring floor stock.
    • Aid customers in locating merchandise.
    • Communicate customer requests to management.
    • Assist in check-in merchandise.
    • Participate in year-end inventory and cycle counts.
    • Assist in ringing up sales at registers and/or bagging merchandise.
    • Any other related tasks as assigned from time to time by any manager.
    • Support our online store,, by assisting in order fulfillment

    Skills and Competencies:

    • Ability to operate all equipment necessary to perform the job
    • Ability to communicate with associates and customers
    • Ability to read, count, and write to accurately complete all documentation properly
    • Ability to follow direction and be a self-starter
    • The ideal full-time candidate will have an appreciation for and understanding of retail and business, marketing and personnel


    • Physical ability to stand for extended periods, and to move and handle boxes of merchandise and fixtures, which entails lifting
    • Perform all functions as set forth above.
    • Ability to work our store hours; Monday-Saturday 10am-5pm.  We are closed major holidays.

    Drop off your resume during store hours or email: Shepherd and Schaller, 324 Scott Street, Wausau, WI