Sleigh the Season! Shep’s Ladies’Night is Nov 13.

You deserve a little TLC during the holiday season ladies. Let us pamper you with discounts, expert advice, prizes and surprises. Just in time for 2025 ski season and holiday prep.

In addition to shopping the elevated styles you love from Shepherd and Schaller, learn insider tips to make your first ski trip stress free, successful dressing for a comfy, cozy, active Wisconsin winter, and enjoy treats and surprises that make the season joyful. Take a few minutes with us from 5-8 on Thursday, Nov 13 to celebrate women, shop and learn:

  • What makes women’s ski gear different? Why is it important?
  • How can a first-timer navigate the ski resort easily?
  • What to do when your ski day is over: gear and clothing storage & maintenance.
  • How to dress for comfort on the slopes, and Apres fun after.
  • Mountain Lifestyle must-haves; home goods and gifts.

Tag a friend and make it an evening. Reserve a spot to be eligible for door prizes. Click Here.

Giftable door prizes, free gift wrapping, and a visit from a handsome man in Red are on tap along with refreshments.

We’re partnering with Sport Obermeyer and our women-centric brands to celebrate the joy that winter brings when we focus on kindness, warmth and enjoying the beauty of the outdoors.

Deep discounts when we all need them most is another Shep’s gift to you. Happy Holidays Ladies.

Let’s Sleigh!

Easily Make Your Wool Sweater Last a Lifetime

Dale of Norway is a heritage brand founded in the village of Dale, crafting premium knitwear since 1879. Inspired by Norwegian nature and traditions, they design and produce sweaters, cardigans, jackets and accessories in wool – garments created to combine timeless style with lasting quality.

Wool has many unique properties. The fibers are naturally antibacterial and self-cleaning, and have breathing properties that help regulate body temperature, whether we’re feeling hot or cold. Wool has a tremendous capacity to absorb vapor – up to 30% of its own weight before it feels damp or wet. In other words, wool also keeps you warm even when wet.

Antibacterial, dirt-repellent and self-cleaning properties give wool unique advantages when it comes to garments and textiles, and you can easily refresh your woolen clothes by hanging them out in the fresh air, instead of washing them. This saves both energy and detergents, while also extending the life of your garment. 

“The biggest mistake most people make is to wash wool incorrectly and wash it too often”, says Gro Eide, Dale’s Quality Controller for 30+ years. “My best tip for preserving wool garments for as long as possible is not to wash them too often, and instead hang them out to air.” 

Do you have a beloved hand-me-down you want to keep in top shape? Wish to pass your heritage garment to family?

To keep your wool garments lasting for many years while retaining their excellent quality, Dale of Norway has put together six top care tips:

  • 1. Less washing, more care: Wool sweaters don’t need to be washed as often as other garments. Limit washing and instead hang wool out to air after use. This helps to preserve the wool’s natural properties and extends the life of the garment. Another good piece of advice is to hang the garment for airing in a room with high humidity, such as the bathroom when you shower. It is also worth letting the garment rest by not wearing the same garment day after day.
  • 2. Gentle stain removal: If you get a stain on your wool sweater, avoid washing the entire garment unless absolutely necessary. Instead, gently remove the stain using a damp cloth. This reduces the risk of unnecessary wear on the fibers.
  • 3. Store your wool clothes correctly: When you’re not using your woolen sweater, Gro recommends storing it lying down instead of hanging it. This prevents the sweater from being stretched out over time. Also, make sure the sweater is clean and dry before putting it away. A sealed container can protect it from moths, dust and dirt.
  • 4. Hand wash or machine wash? If you use the wrong washing machine program, leave woolen garments in water, soak, or wash in too hot water and wash too vigorously, the garment can shrink. So do check the washing instructions on the wool sweater carefully. If it is marked with a hand wash symbol, we recommend washing the garment by hand at 30 degrees with a suitable wool detergent. Do not wring the garment. Instead rinse thoroughly and squeeze out the water with your fingers. If, on the other hand, the label has a machine wash symbol at 30 degrees, you can safely wash it in the machine on a gentle wool program with a detergent intended for wool. 
  • 5. Careful drying and shaping: After washing, it is important to dry the wool sweater properly. Lay it flat on a towel or drying rack and gently shape it back into the correct shape if necessary. Avoid hanging up wet wool sweaters as this can cause them to lose their shape. Remember that wool doesn’t usually withstand tumble drying, and, if in doubt, always let the garment air dry.
  • 6. Pilling removal: Pilling happens. It’s natural and easy to fix. Pilling (those little wool balls) is natural, especially in areas exposed to friction like seat belts or bags. Use a fabric shaver, wool comb, or simply pick them off by hand. Some yarn types and knit structures pill more than others, it doesn’t mean the sweater is worn out, just that it’s being loved and used.

Outrageous, Outstanding, Outdoors: It’s Shep’s Sports!

OUTrageous, OUTstanding, OUTdoors!

Old-fashioned retailing is what we’re up to here in our 76th year. We count on you and you can count on us. Depend on our outrageous discounts, outstanding expert service, and a shared love for the outdoors. Here are a few uniquely Shep’s opportunities to save:

Shep’s Clearance Balcony is always fully stocked

The outdoor clothing, accessories and footwear brands you love are discounted 25-70% in our Clearance Balcony year-round, with selection for men and women plus outerwear for kids. While many of the items are also featured at shepssports.com, we do hunt for closeouts and special buys that are featured only in our downtown Wausau, Wisconsin store.

Sales and Community Events make shopping local fun and satisfying

Our famous annual Dungeon Sale features used and new ski equipment. You can shop this selection year round (mostly) to stretch your budget and family time. Plus, keep an eye on our social media and Event Calendar. Pre-season, Holiday season, Ski Swap, Night Markets, Ladies Nights are just a few of the events we create to feature discounts and special offers.

Thank you for Shopping Local

We’re here to help you enjoy the outdoors as much as we do, in every beautiful season. Can’t visit us in person? Call Monday-Saturday 10a-5p CST for friendly, expert service (715) 845-5432.

Local expertise make shopping at Shep's satisfying and the perfect start to your Wausau area outings.

There are always challenges to face together. Thankfully the great outdoors is a haven for stress relief. Shep’s team is committed to supporting your ability to take advantage of the beautiful resource just outside the door.

It’s Time for Comfort, Coziness and Kindness: Ladies’ Night Nov 14

Join us for a night of tranquility and indulgence at our second Ladies Night, presented by Shepherd and Schaller Sports and Object Homewares. Let us treat you to a relaxing evening, complete with register-to-win opportunities and special surprises. Embrace the cozy side of winter with us on Thursday, November 14th. 5-8pm

“Soft, organic materials, homespun and small batch items, discounts, gifts, prizes and surprises make Ladies’ Night special.”

Soft, organic materials, homespun and small batch items, discounts, gifts, prizes and surprises make Ladies’ Night special. Think: a peaceful night in with a soft blanket, charming puzzle or good book and hot drink (kept hot!) Classic merino wool sweaters from Dale of Norway, favorite cozy fleece from Patagonia stand out with and a host of small batch treats for the holidays. It’s the slow, comforting things we want to surround ourselves with. We’re celebrating the soft side of winter.

Our special guest, Forward Beverage will be here to celebrate with samples

Shop Ladies’ Night during extended hours on Nov 14th, 5-8pm. Bring a friend!

Preview our merchandise at shepssports.com. Use discount code LADIESNIGHT24 on November 14th for 15% off clothing, footwear and accessories if you can’t join us in person. We’ll miss you!

Shop 324 Scott Street and 314 Scott Street, Downtown Wausau for Ladies’ Night.

Warm, Kind and Cozy; Just What You Need! Ladies Night is Dec 12 at Shep’s

Get cozy with us and celebrate the soft side of a Wausau Winter with our friends Object Homewares and Forward Beverage Co. It’s time for holiday shopping, giveaways, samples and in-store specials during extended hours Dec. 12, 2024 from 5-8pm for Ladies Night.

The cozy side of winter is at Shepherd and Schaller AND Object Homewares. Shop 5-8pm Dec 12. Sample comforting beverages and treats from downtown Wausau’s own The Pinery Coffee Co. and Chocolate Cafe!

It’s true, here at Shepherd and Schaller we’re about the thrill of the slopes, gear that makes our ski trips exhilarating and technical fabrics and outerwear to keep us comfortable and nimble in all weather.

However, Ladies’ Night is about the softer side of Winter. It celebrates our beautiful sweaters, soft blankets, cozy socks and warm layers that make us want to honor the crisp air and beauty of the season. During Ladies Night, we’re featuring our cozy accessories like Scandinavian candles, Apre’ski recipes, a comforting puzzle, hand knit mittens. Shop with us or just settle in by our fireplace with a beverage and a friend. Can you say Hygge!

Register when you visit Dec 12, 5-8pm, to win prizes. Shop early for a cozy gift from Shepherd and Schaller.