Sleigh the Season! Shep’s Ladies’Night is Nov 13.

You deserve a little TLC during the holiday season ladies. Let us pamper you with discounts, expert advice, prizes and surprises. Just in time for 2025 ski season and holiday prep.

In addition to shopping the elevated styles you love from Shepherd and Schaller, learn insider tips to make your first ski trip stress free, successful dressing for a comfy, cozy, active Wisconsin winter, and enjoy treats and surprises that make the season joyful. Take a few minutes with us from 5-8 on Thursday, Nov 13 to celebrate women, shop and learn:

  • What makes women’s ski gear different? Why is it important?
  • How can a first-timer navigate the ski resort easily?
  • What to do when your ski day is over: gear and clothing storage & maintenance.
  • How to dress for comfort on the slopes, and Apres fun after.
  • Mountain Lifestyle must-haves; home goods and gifts.

Tag a friend and make it an evening. Reserve a spot to be eligible for door prizes. Click Here.

Giftable door prizes, free gift wrapping, and a visit from a handsome man in Red are on tap along with refreshments.

We’re partnering with Sport Obermeyer and our women-centric brands to celebrate the joy that winter brings when we focus on kindness, warmth and enjoying the beauty of the outdoors.

Deep discounts when we all need them most is another Shep’s gift to you. Happy Holidays Ladies.

Let’s Sleigh!

Put your back into it! Spin to Win is back at Shepssports

Wausau’s Favorite Outdoor Store is all about preparation, recreation and fun! So, put your back into it! Give it a whirl! Do a little dance! And save BIG on your purchases. You could even win an awesome weekly prize.

Our homemade (if a little wonky) Wheel has been a pre-holiday shopping tradition for years. It’s at our cash wrap counter. Spin it when you’re ready to check-out. Yes! You can go back for more.

  • Wheel Discount applies to in-stock items including:
  • Outerwear, Sportswear, Footwear
  • Gloves, Hats, Baselayers, Socks
  • Home & Gift
  • Enjoy our low, low pricing on Ski and Snowboard gear with you take advantage of our Package Pricing. Spin to Win discount does not apply to skis, snowboards, boots, bindings, poles, waxing tools or back shop services.
  • Wheel discount may not be combined with already discounted/clearance items marked with our “discount dot.”
  • Spin to Win discount does not apply to purchases at shepssports.com
  • Spin to Win begins Monday, Oct 27, 2025 at Shepherd and Schaller Sporting Goods. Shop 10-5 Monday-Saturday at 324 Scott St, Wausau, WI 54403

Good News! Shep’s Youth Outerwear Grows with Your Kiddos

Sport Obermeyer does it best, but you’ll find it on most of our kid’s snow jackets and pants (and bibs) size 7 and smaller. Because, hey, your tots grow faster than you can keep up with. We get it.

Take a look at our extensive selection of youth outerwear. All featuring materials and features to keep them warm, dry and playing outside long enough love the great outdoors, no matter the weather.

Shepherd and Schaller winter dressing experts are here to help you with proper layering and selecting accessories like gloves and face protection that won’t make you regret your choice to play outside.

Start ’em young!

Shep’s Prices Drop Like Fresh Powder When You Bundle to Save

Every Ski, Board, Boot, Binding and Pole we stock has a Manufacturer’s Retail Price, a (lower) a’ la carte *Shep’s Price and (lowest) Shep’s Package Price. Check out our full range, shown at Shep’s Price, at shepssports.com.

Our in-store Package Price offers the Peak of savings (see what we did there?) New 25/26 Ski and Snowboard Gear is the lowest possible price when you buy a complete Package, which we define as the three required items to slide properly on the snow.

Alpine Ski Package = Skis+Bindings+Boots

Snowboard Package = Board+Bindigs+ Boots

Nordic Package = Skis+Bindings+Boots

Yes, you can mix and match gear for family members to achieve Package Pricing at Shep’s.

Check out these 2025-26 sample packages, which include binding installation and adjustment. You’re out the door at these prices:

Pay as little as $209.99 on Kid’s Downhill and $299.99 for Adults. These are “All Mountain” recreational styles:

And Snowboard starts here:

Pay as little as $339 for Cross Country:

*There are a few rare exceptions where our Shep’s Price and Shep’s Package Price are the same on snowboard gear, where we are prohibited from offering prices lower than our a’la carte sale price.

Easily Make Your Wool Sweater Last a Lifetime

Dale of Norway is a heritage brand founded in the village of Dale, crafting premium knitwear since 1879. Inspired by Norwegian nature and traditions, they design and produce sweaters, cardigans, jackets and accessories in wool – garments created to combine timeless style with lasting quality.

Wool has many unique properties. The fibers are naturally antibacterial and self-cleaning, and have breathing properties that help regulate body temperature, whether we’re feeling hot or cold. Wool has a tremendous capacity to absorb vapor – up to 30% of its own weight before it feels damp or wet. In other words, wool also keeps you warm even when wet.

Antibacterial, dirt-repellent and self-cleaning properties give wool unique advantages when it comes to garments and textiles, and you can easily refresh your woolen clothes by hanging them out in the fresh air, instead of washing them. This saves both energy and detergents, while also extending the life of your garment. 

“The biggest mistake most people make is to wash wool incorrectly and wash it too often”, says Gro Eide, Dale’s Quality Controller for 30+ years. “My best tip for preserving wool garments for as long as possible is not to wash them too often, and instead hang them out to air.” 

Do you have a beloved hand-me-down you want to keep in top shape? Wish to pass your heritage garment to family?

To keep your wool garments lasting for many years while retaining their excellent quality, Dale of Norway has put together six top care tips:

  • 1. Less washing, more care: Wool sweaters don’t need to be washed as often as other garments. Limit washing and instead hang wool out to air after use. This helps to preserve the wool’s natural properties and extends the life of the garment. Another good piece of advice is to hang the garment for airing in a room with high humidity, such as the bathroom when you shower. It is also worth letting the garment rest by not wearing the same garment day after day.
  • 2. Gentle stain removal: If you get a stain on your wool sweater, avoid washing the entire garment unless absolutely necessary. Instead, gently remove the stain using a damp cloth. This reduces the risk of unnecessary wear on the fibers.
  • 3. Store your wool clothes correctly: When you’re not using your woolen sweater, Gro recommends storing it lying down instead of hanging it. This prevents the sweater from being stretched out over time. Also, make sure the sweater is clean and dry before putting it away. A sealed container can protect it from moths, dust and dirt.
  • 4. Hand wash or machine wash? If you use the wrong washing machine program, leave woolen garments in water, soak, or wash in too hot water and wash too vigorously, the garment can shrink. So do check the washing instructions on the wool sweater carefully. If it is marked with a hand wash symbol, we recommend washing the garment by hand at 30 degrees with a suitable wool detergent. Do not wring the garment. Instead rinse thoroughly and squeeze out the water with your fingers. If, on the other hand, the label has a machine wash symbol at 30 degrees, you can safely wash it in the machine on a gentle wool program with a detergent intended for wool. 
  • 5. Careful drying and shaping: After washing, it is important to dry the wool sweater properly. Lay it flat on a towel or drying rack and gently shape it back into the correct shape if necessary. Avoid hanging up wet wool sweaters as this can cause them to lose their shape. Remember that wool doesn’t usually withstand tumble drying, and, if in doubt, always let the garment air dry.
  • 6. Pilling removal: Pilling happens. It’s natural and easy to fix. Pilling (those little wool balls) is natural, especially in areas exposed to friction like seat belts or bags. Use a fabric shaver, wool comb, or simply pick them off by hand. Some yarn types and knit structures pill more than others, it doesn’t mean the sweater is worn out, just that it’s being loved and used.