The Sale Everyone Waits For: Sidewalk Sale Returns June 26-28

Some traditions are simply too good to miss.

For generations, our Annual Tent & Sidewalk Sale has marked the heart of Summer at Shepherd & Schaller Sporting Goods.

It’s the event where seasoned outdoor enthusiasts, bargain hunters, first-time adventurer’s, and families enjoying the annual Chalkfest in downtown Wausau all gather together to discover incredible deals on the gear, clothing, footwear and other essentials they need for the season ahead.

June 26-28, 2026 promises to be one of our best yet!

Biggest Savings of the Season

For a limited time, you’ll find special sale pricing throughout the store, under the tent, and along the sidewalk. We’ll be clearing out select seasonal merchandise, closeouts, discontinued styles, and one-of-a-kind finds at prices you won’t see again this year. We’re talking 90% off racks, 70% off racks and no less than 50% off equipment and clothing brands we can’t mention.

Whether you’re preparing for camping trips, lake weekends, hiking adventures, family vacations, or simply updating your outdoor wardrobe, this is the perfect opportunity to save. Snow sports gear too, naturally.

What You’ll Find

Our Tent & Sidewalk Sale features jaw dropping savings on:

  • Outerwear for the whole family (including Obermeyer Outerwear at 70% off!)
  • Sportswear from favorites like Patagonia, Arcteryx, Pendleton, Kuhl, Marine Layer, Jetty, Roxy & Toad and Co. to name a few
  • Footwear including sandals, slippers, trail, hiking and snow boots 20-50% off
  • Camping gear, furniture and accessories up to 40% off
  • Water sports equipment and swimsuits 20-50% off
  • Bikes 30-40% off and cycling accessories at least 20% off
  • Summer fashion and homewares, seasonal gifts 20-70% off
  • Ski & Snowboard helmets, goggles & bags 30-60% off
  • Skis, Boards, Boots, Bindings, Poles at least 30% off
  • Clearance merchandise up to 70% off!
  • Socks by Darn Tough and Sockwell 25% off! (or Buy 3 Get 1 Free)

Inventory changes daily, and all items are available in limited quantities, so early shoppers often find the best selection.

Discover Unexpected Treasures

One of the things customers love most about the Tent & Sidewalk Sale is the hunt. Every year, unique items emerge from stockrooms, display areas, and discontinued inventories. You never know what you’ll discover—a favorite jacket at a remarkable price, a piece of gear you’ve been eyeing all season, something nostalgic or the perfect item for an upcoming adventure.

A Northwoods Tradition

Since 1949, Shepherd & Schaller Sporting Goods has been helping families make the most of life outdoors. Our Annual Tent & Sidewalk Sale is more than a shopping event—it’s a celebration of summer in Wisconsin and the outdoor lifestyle that brings our community together. Enjoy Wausau’s annual Chalkfest just steps from our front door on Saturday and Sunday

Bring a friend, browse the tent, explore the sidewalk displays, and enjoy the excitement of finding exceptional values throughout the store.

Join Us

The best deals won’t last long, and once they’re gone, they’re gone.

Make plans to visit our Annual Tent & Sidewalk Sale and discover why this summer tradition continues to be one of the most anticipated events of the season.

Can’t visit during the event? Shop clearance prices on select items at shepssports.com too

See you under the Tent and inside Shepherd & Schaller June 26-28, 2026!

Beyond the Campsite: Unexpected Places to Use Camping Furniture and Sleeping Bags

When most people think of camping chairs, portable tables, and sleeping bags, they picture a campground tucked among the pines. But today’s camping gear is designed for much more than overnight adventures.

Lightweight, comfortable, and easy to transport, camping furniture and sleeping bags have become go-to companions for everything from local events to backyard gatherings. Here are some of the best places to put your outdoor gear to work—even when you’re not heading to a campsite. Shop our in-stock Nemo camp furniture here.

Concerts, Festivals, and Community Events

Summer is packed with outdoor concerts, farmers markets, festivals, and community celebrations. A comfortable camp chair can turn an evening on the lawn into a relaxing experience, while a lightweight blanket or sleeping bag can provide warmth when temperatures dip after sunset.

Whether you’re enjoying music at the park or watching fireworks with family, portable seating often becomes the most sought-after item at the event.

Backyard Gatherings

Who says camping gear has to leave home?

Camping chairs are perfect for backyard cookouts, bonfires, graduation parties, and family gatherings. Unlike traditional patio furniture, they can be moved wherever the conversation happens and stored away when not in use.

A sleeping bag can also be the secret ingredient for backyard sleepovers, stargazing nights, or impromptu movie nights under the stars.

Sporting Events and Tournaments

Parents, grandparents, and dedicated fans know that youth sports often involve long hours on the sidelines. Comfortable camping chairs, portable shade shelters, and small folding tables can make tournament weekends significantly more enjoyable.

For early morning games or chilly fall evenings, a sleeping bag can double as an oversized blanket to keep spectators warm and comfortable.

Cabin and Lake Life

In the Northwoods, camping furniture often becomes part of everyday lake living. Extra camp chairs around the fire pit, portable tables at the beach, and sleeping bags for overnight guests all come in handy throughout the season.

Because camping furniture is lightweight and easy to move, it’s ideal for gathering wherever the best view—or the best conversation—happens to be.

Tailgating and Game Days

Before the game begins, camping furniture helps create a comfortable gathering space for friends and family. Folding chairs, camp tables, and insulated accessories make tailgating more organized and enjoyable.

Sleeping bags can even provide extra warmth during late-season games when temperatures begin to drop.

Watching the Stars

One of the simplest pleasures of summer is lying under a clear night sky. A sleeping bag paired with a comfortable camp chair creates the perfect setup for stargazing, meteor showers, or simply enjoying a quiet evening outdoors.

No campsite reservation required.

Emergency Preparedness

Camping gear can also prove valuable when life doesn’t go according to plan. Sleeping bags, lanterns, and portable furniture can provide comfort during power outages, unexpected overnight guests, or emergency situations.

Having a few quality pieces on hand means you’re prepared for both adventures and surprises.

Road Trips and Day Trips

Camping furniture is perfect for spontaneous stops along the way. Whether you’re enjoying a scenic overlook, a picnic by the lake, or a roadside lunch, a comfortable chair can turn a quick stop into a memorable experience.

A sleeping bag stored in the vehicle provides warmth and comfort whenever plans change unexpectedly.

More Than Camping Gear

The best outdoor equipment isn’t limited to one purpose. Camping furniture and sleeping bags are designed to help people relax, gather, and enjoy time outdoors—whether that’s deep in the woods, at the ball field, around a backyard fire, or beside a Northwoods lake.

The next time you reach for your camping gear, don’t wait for a camping trip. Some of its best uses might be much closer to home.

Recommended Nemo Equipment Gear

Stargaze Reclining Camp Chair

Moonlander™ Dual-Height Camp Table

Disco™ Endless Promise® Down Sleeping Bag

Understanding Sleeping Bag Temperature Ratings

Nemo Equipment Experts Spill the Tea

Waking up well-rested can make all the difference in maximizing the next day’s adventures. Here’s a simplified guide to picking the right sleeping bag temperature rating for you and your plans.

Article by Nemo

WHY DO SLEEPING BAGS LIST SEVERAL TEMPERATURES?

The standardized testing used to assign temperature ratings to sleeping bags (the ISO Test) provides three temperature thresholds to help guide users, a COMFORT rating, a LIMIT rating, and an EXTREME rating. The names can be a bit misleading, but the reason for offering all three is because sleep comfort is a very personal preference, and whether you sleep warm or cold at night determines how much insulation you need in your bag. 

Typically, sleeping bags for women have more insulation in them, making them roughly 10–15 degrees Fahrenheit warmer than similarly rated men’s bags based on the premise that the average woman sleeps colder than the average man. But many of us live to break the rules, so these stereotypes shouldn’t blindly determine your own comfort and safety. It’s best to know how the ratings work to ensure that you’re choosing the bag that best matches the mood of your hypothalamus at 3:00 a.m. 

WHAT DOES EACH TEMPERATURE MEAN?

According to the ISO Test, the COMFORT rating is based on the air temperature at which the “average female” can sleep comfortably through the night (i.e. not curled up in a ball for warmth). The way we like to think of it is this: If you tend to sleep cold — you’re the blanket hog who’s always chilly — then you should pay closest attention to a bag’s COMFORT rating. That’s the lowest temperature at which your bag is likely to provide a cozy night’s sleep. 

The LIMIT rating is based on the temperature at which the “average man” can maintain his thermal equilibrium in a curled-up positionBasically, according to the test, the “average man” won’t necessarily be comfortable at this temperature, but he can sleep without expending energy shivering and is not in danger of hypothermia (the dream scenario, right?!). A more general way of interpreting this data is to apply it to warm sleepers. If you’re a warm sleeper — the fewer layers, the better! — then the LIMIT temperature is likely most relevant for you. That’s the temperature at which your bag shouldn’t be too hot or too cold. (Be prepared to supplement your bag with extra layers if this is your first time testing it out!) 

The EXTREME rating gives an idea of how cold the air could be before there’s serious risk of death from hypothermia in a matter of hours. Realistically, you want to avoid counting solely on the bag for survival at that temperature; extra layers, a fire, or sharing body warmth are likely necessary, as well.  

No matter which temperature bag you choose, you should always properly prepare before a night sleeping outside. Check the weather before you go and leave a safe margin between expected nighttime lows and your bag’s rating. 

HOW ARE THESE RATINGS DETERMINED?

Sleeping bags today are rated according to the International Organization for Standardization standard, using ISO 23537 (“the ISO Test” we reference above). The test involves placing a heavily instrumented electronic manikin, clad in long underwear, inside the sleeping bag in question, and positioning both on top of a foam sleeping pad. The temperature of the air is then cooled, and the amount of electrical energy needed to maintain the manikin’s initial temperature is measured. (If it takes a lot of energy input to keep the manikin toasty, then the bag isn’t very warm.) 

Through rounds of experimentation, these results have been correlated to the real-world outcome and the test can help predict what kind of comfort a person can expect from the bag. Here’s where it gets tricky, though: All our internal heat-generating engines run a little differently. Some of us pile on the blankets at night and some of us sleep in our skivvies with the window open in February. Individual preference, metabolism, and age can all throw a wrench into the simple-sounding outline above.  

We’ve done our best to translate the information into easier-to-understand guidelines, but it’s important to keep in mind that they’re not hard and fast rules. If you need further guidance in choosing your sleeping bag, Shepherd & Schaller’s experts are here to assist and Nemo’s Customer Service Team is happy to help too! 

LL Bean Comes to ShepsSports!

Wausau, Wisconsin — Shepherd & Schaller, a trusted name in outdoor apparel and gear since 1949, is proud to announce it is stocking L.L.Bean, the iconic outdoor brand founded in 1912 in Maine.

This partnership brings together two family-founded companies rooted in a deep respect for the outdoors and a belief in its power to positively impact the human condition. Both Shepherd & Schaller and L.L.Bean were established by avid outdoorsmen who built their businesses around a shared passion for helping people experience the outdoors more fully, comfortably, and confidently.

“For generations, both of our companies have believed that time spent outside is essential to a healthy, balanced life,” said Theresa Shepherd, VP Merchandising  for Shepherd & Schaller. “We’re proud to bring L.L.Bean into our store as a natural extension of the values we’ve upheld for over 76 years.”

Founded in Wisconsin in 1949, Shepherd & Schaller has always been guided by a core set of values that closely align with those of L.L.Bean:

  • Respect
  • Service
  • Outdoor Heritage
  • Integrity
  • Perseverance
  • Safe & Healthy Living

The addition of L.L.Bean to Shepherd & Schaller’s curated assortment reflects a continued commitment to offering customers a wide range of trusted, high-quality outdoor brands. The retailer will carry L.L.Bean alongside industry leaders such as Patagonia and Arc’teryx, ensuring that customers with diverse needs, budgets, outdoor pursuits, and brand preferences can find the right gear locally, while enjoying shop-small service and expertise.

“Our customers are not one-size-fits-all,” Shepherd added. “Their passions, priorities, and price points vary—and our responsibility is to meet them where they are. Bringing in L.L.Bean strengthens our ability to offer meaningful choice without compromising on quality or values.”

The new L.L.Bean collection is now available in-store and  at shepssports.com

Demo Day March 7, 2026: Try Before You Buy

Test the Best. Then Decide. Join us for our Annual Demo Day and spend time on the hill with skis and boards chosen for how they truly ride.

Shepherd & Schaller stocks the most in-demand on-snow gear, and has again invited our vendors to share next-year’s models with you. Talk with brand reps, test as many styles as you like. PRE-REGISTER HERE by selecting RESERVE to save time at check-in on event day.

  • $10 Demo Fee – donated to local youth ski programs
  • Adult-size gear only
  • *Demo Day Tag required
  • All registrations must be signed by adult, parent or guardian – no exceptions

In partnership with Granite Peak Ski Area, this event promises a day filled with exploration and excitement. To participate, check-in at Sundance Chalet.

Demo equipment will be available from hill opening until 3 pm, giving you ample time to find your perfect fit. Please remember that all equipment must be returned by 3 pm. To ensure that everyone gets a chance to experience the latest ski innovations we encourage testing another style after a lap or two. Don’t miss out on this fantastic opportunity to test new 26/27 adult-sized skis and snowboards and support our local ski community at the same time.

*You will be provided with a Demo Day Tag listing your key measurments. It allows brand reps to set bindings quickly and correctly at each tent, so you can focus on the snow, not the paperwork.