We’d Like to Thank The Academy….

A big Thank You to the readers of the Wausau Daily Herald who voted us Wausau’s favorite Outdoor Shop.

We’ve worked hard to earn your trust since 1949, and we remain committed to making our founders proud of our community involvement, customer service, product selection, and shopping environment in downtown Wausau, Wisconsin and online.

Some call us a “Ski Shop”, others a “Bike Shop”, and there are a few who still say “Sporting Goods.”  We’re all that and a whole lot more. And it’s a blast changing our product mix to suit our region’s ever changing tastes along with the demand for our expert product selection and service online.  So stay tuned!

“We would like to thank our mothers, our fathers, the big guy upstairs and all of those who didn’t believe that a little shop in northern Wisconsin could hold it’s own next to the big shops in the big cities for so long.  It made us try harder to believe in ourselves.  We’re going to Disney World!” – The Sheps Crew

 

SALE: We’ve Got Spring Fever!

We’ve got the fever at Shepherd & Schaller Sporting Goods.  Spring Fever!  Suit up for your Spring Break trip to the snowy mountains or the sandy beach or just put yourself in a Margaritaville frame of mind with our We’ve Got The Fever Sale.

The day’s forecast high temperature each day at 9am on WAOW.COM is the discount you’ll get that day on in-stock clothing and footwear.  (Up to 50 degrees = 50%.  No other discounts apply.  In-store only.) 

We’ve Got The Fever Sale ends March 31 at 8pm.  Shop now, before our meds kick in!

 

New for Spring 2014

It’s sunny and bright in our shop, whether it is chilly outside or not! We have brand new spring & summer merchandise in the store so you’ll have it in time to travel for Spring Break (or just to brighten your mood).

Stop in the store to see new warm-weather merchandise including swim, yoga & summer apparel, luggage & purses from Kavu, prAna, Kuhl, Patagonia, and Dakine; and footwear from Teva, Minnetonka, and Salomon. You’ll also want to check out Diamonback bikes, Prince tennis gear, HO watersports equipment & accessories, golf discs from Innova & Discraft, and more!

We’re here year round to help you have the most enjoyable outdoor experiences possible. We’ll talk with you about apparel, equipment & accessories and make sure you’re set for the adventures that lie ahead. Stop in and get ready for sunshine and 80 degree days!

Styles for the guys from Kavu, Patagonia, Teva, TNF, Kuhl & more!
Be casual & cute in Kavu’s summer apparel. Effortless styles that you’ll want to wear daily.
You’ll end up taking prAna’s lifestyle pieces from the farmer’s market to dinner (just because you can).
Be ready for the beach with a new suit from prAna, a beach bag from Dakine & sun protection & beach toys from Sun Bum.
When you make your way to yoga, show up in prAna & Teva and be confident of your style.

Give Nordic Skiing a Shot! Beginner Information

With record breaking snowfall (and now climbing temperatures), this is the year to get out and enjoy some winter activities. Cross country skiing and snowshoeing are two of our favorite activities for Wisconsin winters. They’re great to enjoy nature, break out of the house with the family, fight the winter blues, and get your blood pumping.

What You’ll Need:

Skis, bindings, boots & poles
Breathable outdoor clothing

Types of Skiing:

Classic skiing is the most common form of nordic skiing, and is a great place to start if you are new to cross country skiing.  Performed primarily in ski areas with groomed trails, classic skiers propel themselves forward in pairs of groomed tracks or grooves cut into the snow.  If touring the outdoors at a leisurely pace in more your speed, look no further than a pair of classic XC skis.

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Become Part of Shep’s Summer Experience!

Our shop is all about outdoor memories. They’re why we do what we do. They’re why we’ve worked for 65+ years. It’s not just about the skis, the kayak, or the bike. It’s about the fun; the memories, the speed or the calm, the record breaking time, or the laughs with family. We hope you’ll join us as we think back on our favorite outdoor memories, as we dig up the hilarious old photos & bring our old, worn out gear to the shop, all to be put on display.

We want our store to be an experience for you, and it can only be more complete if you get involved with us. Join us in one (or all!) of these three ways and leave your mark in our store this summer.

Continue reading “Become Part of Shep’s Summer Experience!”