Tag: Shepherd & Schaller

Go with the Flow: FREE Kayak Gear To Get You There

Up a river without a paddle is no place to be. On the river having paid to much isn’t either! Come see us in downtown Wausau for Riot kayaks and gear. Just what you need for your Up North weekend at the lake, the local river or beyond.

Free Riot Beluga Distance Paddle, Paddle Leash and Car Carry Kit quantities limited. Offer expires July 15, 2022 or when we run out of gear!

Call for details 715-845-5432

Store Hours: Mon-Sat 10am-5pm, Closed Sundays (so we can go paddling!)

Wausau’s Best Outdoor Gear, Clothing and Shopping Experience

What will you find at Shep’s? Premium outdoor brands, high-end styles, cheaper-than-the-mountains prices.

Mountain lifestyle, pioneering outdoor fashion and extensive SKI and Snowboard selection are at Shepherd & Schaller.

Earthy, outdoorsy, native, natural, artistic, organic, fresh, fun – all describe the mountain lifestyle aesthetic. Shop Patagonia, Pendleton, Helly Hansen, Indyeva, Dakota Grizzly, Kuhl, Kavu, Sherpa Adventure Gear, Fjallraven, Toad & Co, Carve Designs, Howler and many more you don’t expect outside the Rockies.

Shop us in Downtown Wausau, our home since 1949! We’re at 324 Scott Street, with more than 10,000 sq ft of shopping to explore. Are you a skier or snowboarder? As Wisconsin’s largest dealer of equipment for the slopes, with a premium Wintersteiger tune shop on site, we offer an elevated experience the moment you walk in the door. We’re known for our huge offering of trend-setting, high-performance outdoor gear, clothing, footwear and accessories, plus friendly, expert service.

Already comfy at home? Cozy up and shop us online at shepssports.com. It features our live store inventory, refreshed every 60 seconds.

What will you find at Shep’s? The latest snow sports gear andmust-have stylesat cheaper-than-the-mountains prices.

324 Scott Street, Wausau Outdoor Lifestyle Experts Since 1949!
  • Outerwear for adults and kids. We feature premium styles, insulations, recycled and organic fabrics. It matters!
  • Men’s and women’s sportswear and footwear. We feature premium styles, insulations, recycled and organic fabrics. It matters!
  • Winter accessories including performance and lifestyle gloves, hats, balaclavas, base layers, socks (by the thousands!)
  • Bags and travel gear; think Kavu Rope bags, Patagonia Black Hole and so many more
  • Mountain home decor including blankets, candles and unexpected trends
If you’ve read about it, heard about, dreamt about it, Shep’s ski department has it.
Brands that rule the mountains world-wide: Armada, Volkl, Atomic, Blizzard, Nordica, K2, Dynastar, Fischer, Head, Rossignol, Dalbello, Salomon, Technica, Marker, Look, Tyrolia, Jones, Nitro, Nidecker, POC, Smith, Pret, Oakley, Giro, … to name a few.

The little things are big at Shep’s. Are you really living the outdoor lifestyle if you don’t have a Stormy Kromer hat, Hestra or Swany gloves, Darn Tough socks? In addition to dozens of other lifestyle brands we stock to keep you comfortable outdoors, or indoors, we offer Made in the USA, organic and recycled options.

Cheers to the mountain lifestyle! We’re thrilled for the chance to help you with gear, clothing, accessories, shoes, and equipment service. Thank’s for checking in.

Shep’s Crew

We’ve Got You Covered

You’re covered. In fleece, in merino wool, in premium insulations, in comfortable fabrics that wick and warm. These are the secret to dressing well for Wisconsin winters. The clothing selection at Shepherd & Schaller will surprise you, especially if you think we’re only about skiing.

It starts with base layers. Non-itchy Merino wool naturally helps regulate body temperature, transports sweat away as a vapor, and cancels out odors.

More than 70 premium clothing and shoe brands are here to give you a huge selection of performance-focused styles. You’ll feel like you’re shopping in a trendy Rocky Mountain ski village, only at much lower prices.

We start next to skin and go all the way to outerwear.

  • Underwear & Base Layers
  • Socks, Shoes, Boots
  • Shirts, Sweaters, Fleece
  • Pants, Shorts, Skirts, Dresses
  • Jackets, Coats, Snow Pants
  • Hats, Mittens, Face Masks
  • Rustic, Dressy, Sporty, Serious: all are represented.
Pendleton is just one of the heritage brands stocked at Shepherd & Schaller.

Surprise! In addition to ski jackets and pants, we also offer elegant and rustic styles that will take you from work or school to dinner, performing in all kinds of weather. Our trend setting shoes, boots and booties in weather-proof materials complete your outfit . You can work, play and party in clothes and footwear you find at Shepherd & Schaller.

Just a few of the awesome 2019/20 styles in store from Sorel. Come see dozens more from EMU Australia, Chaco’s, Salomon, Thorogood, Pendleton and more.

What about kids? Young ones, size 2T- size 16, are covered in performance outerwear at Shep’s. Jackets and pants they’ll love and you can pass down for years. When the kids are warm and dry, the whole family has more fun outdoors. We’ll help you identify materials and construction that will do the trick. Quality truly makes a difference.

Hint: For a day of happy memory making, dress kids in the same quality you wear. We offer nothing less at Shep’s.

We love helping you see the value in premium jackets and snow pants. With so many built-in features and benefits to show you it’s always exciting for us and it’s what we’re known for. Shop our Downtown Wausau, WI store or online at shepssports.com. Here’s a sneak peak:

  • Rugged outdoor looks from Kuhl and Mountain Khakis
  • Fresh, fun styles from Picture Organic and Kari Era
  • Classics from Patagonia, Outdoor Research and Sherpa Designs
  • Alpine styles from Descente
  • Euro flair from Fjallraven and Luhta
  • Freestyle style from O’neill, Quiksilver and Roxy

We’ve Fallen for Fjallraven

Fjällräven means arctic fox in Swedish. Hailing from the small town of Örnsköldsvik in Sweden, a place where mountains and forest meet the sea, Fjällräven is an outdoor clothing and equipment company that’s committed to making nature more accessible. In true Swedish style, they focus on simplicity and practicality and have the utmost respect for the environment.

Shop Fjallraven at ShepsSports.com

At Fjallraven, the core mission and driving force has always been, and always will be, to enable and inspire more people to spend time in nature. Products to help you feel secure and at home in the outdoors, now and in the future, worn on your most memorable journeys and adventures, are developed and created in a thoughtful manner and designed for lifetimes of wear. They don’t chase short-term goals, follow trends or compromise on quality because our future and the future of nature are intertwined.  At Shep’s we like the sound of that.

Designing in harmony with the environment, means Fjallraven always looks for more innovative and sustainable solutions. This includes using recycled and organic materials, PFC-free impregnation and developing products that can be worn and loved for generations.

Come see Fjallraven outerwear, sportswear and bags in Downtown Wausau and online at shepssports.com.
Forever Nature


The Spirited Evening You’ve Been Waiting For

Men’s Night is more fun when the ladies join us. Celebrate our 130-year-old building and it’s colorful history. 1920s dress is encouraged! 21+
  • Wednesday, Oct 16 6-8pm
  • Medium – learn what she knows about our building. 324 Scott Street has 120 year history and lots of personalty. Personalities!
  • Building tour – Robb will take your behind the curtain, beyond the Dungeon!
  • Spirit Tasting with Timekeeper Distillery
  • Music – No party is complete without it! DJ Brad Stone. 20s swing in honor of our “hosts”
  • Personal Shoppers – bring your gift list. We’ll help you put holiday shopping in your rear view mirror, at a one-night-only discount!
  • Prizes – games and gifts. Your favorite outdoor brands. Gangster dress guarantees a gift from Shep’s.
  • Preregistration required. CLICK HERE