
All the details just a click away:

You’ll find wicked low prices on used and new ski and snowboard gear, plus clearance-priced outerwear, clothes, footwear and winter accessories during our most popular annual event. This is in addition to 20% off 25/26 must-have soft goods from the premium brands you love us for. In summary, the entire store is deeply discounted before the snow even flies.
Yes, new 25/26 ski and snowboard equipment is on sale too! Shepherd & Schaller Package Pricing (you can call it bundling) allows you to pay the lowest possible price on all new ski and snowboard necessities including skis, boards, boots, bindings and poles. (Hint: our prices are so low we can’t advertise specifics here or at shepssports.com, where you can preview what’s new this season.) Helmets and Goggles will be 20% off. Package Discount Pricing is available year-round, but prices go up after Dungeon Sale. Shop now!
You can combine used and new equipment to create your perfect ski or snowboard package. You’ll get our lowest price on each item.
Binding adjustments are $15 on Dungeon Sale in-store purchases. (Bring your ski boots along if you aren’t buying new ones. We need them for new mounts and adjustments.)
Kid’s gear and outerwear is among our most popular categories. We have a great selection, so don’t sweat it if you can’t visit until later in the week. No appointment needed.


Drop off healthy, clean used skis, snowboards, boots and poles through Oct 10, 2025. After passing a quick inspection by our Pros, they’ll be part of our Dungeon Sale inventory. We help price it for you and keep only a 10% consignment fee when it sells, then give you Shep’s Store Credit to use toward the purchase of any of our products or services. We don’t accept clothing or non-indemnified gear for consignment.
It’s located on our 3rd floor. If stairs aren’t your thing, we’ll bring the deals to you on the main floor. You’ll get one-on-one expert advice to find and fit the best ski and snowboard gear for your needs and budget. Scare up some savings on clothing, footwear and accessories on the main floor and Clearance Balcony while you wait for a Shep’s associate to escort you to the Dungeon or assist with new equipment. Sign-in when you arrive and we’ll assist asap.

324 Scott St, Wausau, WI 54403. Street and on-site parking available.
Each season offers its own reason to step outside and here, people rarely need much encouragement to do so.
FOUR SEASONS OF OUTDOOR LIFE

Life in Central Wisconsin follows the rhythm of the seasons, a place where people step outside to feel connected—to the land, and each other. Winters are welcomed rather than endured, with skiing, sledding, snowshoeing, and crisp mornings on the trails. Summer invites long days on the lakes and quiet hikes beneath towering pines. Locals and tourists flock year round to our renowned bike trails and parks for both adventure and rest.


OUR COMMUNITY, OUR CUSTOMERS
The people who walk through our doors aren’t just customers—they’re neighbors, families, and fellow outdoor enthusiasts.
Many have shopped with us for decades. Some first visited as children preparing for their first day on the slopes and now return with their own kids in tow.
What connects them all is a shared appreciation for the outdoors and for the community that makes Central Wisconsin such a special place to live and visit.
It’s a relationship built over years of conversations, shared stories, and a mutual love of life outside.

ROOTED HERE SINCE 1949
Since 1949, Shepherd & Schaller has been part of the Central Wisconsin story.
What began as a small local outfitter grew alongside the community it served. Through changing seasons, new generations of skiers, and decades of Northwoods winters, our mission has remained the same: helping people step outside prepared and inspired.
The trails may change and the gear may evolve, but the spirit of the outdoors—and the community that surrounds it—remains beautifully constant.

We outfit families before they head up the hill, to the trails or water —helping beginners take their first turns and experienced enthusiasts find gear that keeps them moving all year.
Learn more about the area at GreaterWausau.org.
We’re feeling humble, proud and oh so grateful to our work family, vendors and Community. The hundreds of first class teammates over 75 years; every single one, makes a huge contribution and impact. This one’s for you team!

“We are thrilled to share that Shepherd & Schaller, a cornerstone of downtown Wausau for 75 years, has been honored with the 2024 Business of the Year Award by the Wisconsin Main Street Program!
The award was presented on March 13th in Menomonie, Wisconsin, recognizing Shepherd & Schaller’s incredible impact on the Wausau community, their dedication to outdoor recreation, and their commitment to small business excellence. Wausau River District proudly nominated them for this well-deserved recognition.”
–Callie Wulk, Executive Director
Wausau River District, Inc.
Thank you for the nomination Wausau River District, thank you #wisconsinmainstreetprogram for the award. . And thank you #wausau #Wisconsin for shopping with us for 75 years. 76 starts now!



Test a wide variety of new skis for the upcoming 2025/2026 ski season and preorder at a deep discount. Our annual Demo Day is March 1, 2025. Join us as we welcome several of our brand vendors showcasing the latest gear.
In partnership with our friends from Granite Peak Ski Area, this event promises a day filled with exploration and excitement. To participate, simply register at the registration desk located in Sundance. The cost to join in on the fun is a $10 donation, with all proceeds going towards supporting the Granite Peak Ski Team.
Demo equipment will be available from the opening until 3 pm, giving you ample time to find your perfect fit. Please remember that all equipment must be returned by 3 pm to ensure that everyone gets a chance to experience the latest ski innovations. Don’t miss out on this fantastic opportunity to test out top-of-the-line adult-sized gear and support our local ski community at the same time.
Confirmed Attendees:
K2
Head
Volkl
Rossignol
Dynastar
Atomic
Salomon
Nidecker
A few more are anticipated.