Store Events | Outdoors Starts In Here

Free Ski Demos for Skiers 65+ on Tuesdays!

We believe that skiing starts when you learn to walk and never has to end. We hate to hear that when someone reaches their 50th, 60th, or 70th birthday, they buckle their boots, hang up their skis, and call it quits.

We can all get inspired by Klaus Obermeyer, who started the well known and highly respected apparel company that took his last name. Klaus, now 95, skis every day of the season, just as he’s done since he was young. His slogan? “The days you don’t ski,
you don’t get back.”

So what about you? Have you been told you had to turn in your pass, or are you still going strong? We’re offering our ski veterans (those 65 and over) FREE performance ski demos on Tuesdays through the season. You have no excuse!

The fine print: Free Rentals on Performance Ski Demos only ($35 value). Setup includes performance skis & bindings. Boots not included, but can be rented for $10. Free Demo Program valid on Tuesdays only; pick up skis Monday from 7-8 pm or Tuesday anytime, and return skis Tuesday evening or Wednesday by 10am. Reservations are not available on Free Demo skis, and quantity is limited. Paying customers’ requests are filled first. Shep’s reserves the right to modify the program at any time.

2016-17 Ski & Snowboard Demo

Join us Saturday, March 5th, at Granite Peak Ski Area in Wausau from 10-3pm for our Annual Demo Day. Chat with reps from the biggest brands in the ski industry and test the goods that are coming out next winter including parks skis, freeride skis, race skis, all mountain skis, snowboards, helmets and goggles too. Pre-order your favorites by April 1 at a special Demo price, lower than any price all next season.

Your one-time $5 donation will go to local ski & snowboard youth programs. Bring your boots along, purchase a lift ticket, and try before you buy.

February is Love Month. Shop & Ski Local and We’ll Share the Love with a Discount You’ll Love.

Hey, Wausau! Shop local, Ski local and spread the love with us.

February is Love Month at Shepherd & Schaller. We love our Downtown Wausau, Wisconsin neighbors, and friends at Granite Peak Ski Area and know you do too. Bring us your (not more than two-day old) Granite Peak Lift Pass or receipt from a Downtown Wausau Third Street shop or restaurant and get an extra 10% off our regular and sale priced in-stock Outerwear, Sportswear or Footwear. Our friends at Evolutions in Design are joining us and will accept receipts from neighboring shops for 10% of select merchandise throughout February too. Awesome, right? Thank you for supporting the businesses that make Wausau a great place to shop, dine, visit and a better place to live. Only a few restrictions apply.

Discount does not apply to Green Dot clearance items.
Discount does not apply to Equipment (skis, boots, snowboards, bikes, tents, etc.)
Discount does not apply to Special Orders of items not currently in stock, or never in stock.
Discount is not retroactive to prior purchases.
Receipts cannot be combined to achieve more than a 10% discount.
Discount may not be used toward Gift Card purchases, Rentals, Tune-ups or Repairs.
Wausau Third Street Shop, Restaurant or Tavern receipt must be dated within two days of presentation to qualify. We must be able to read the receipt.
Promotion is effective February 1-28, 2015.
Third Street Receipts must be dated January 30-Feb 26.
A current Granite Peak Ski Area Lift Pass will also be accepted in lieu of a Third Street receipt as outlined above

Holiday Shopping at Shep’s

Calling all Santa & Mrs. Clause stand-ins! Shep’s has great deals for your holiday shopping!

As always at Shep’s, you’ll save big money on all ski & snowboard equipment with our sale and “package” pricing. But besides that, enjoy our current promotion & save on all clothing, footwear, accessories, helmets, goggles, and more!

Here’s how it works:

After filling your gift bag & throwing it over your shoulder (Ho Ho Ho), you’ll spin our Discount Wheel at the register and earn a discount of 10, 15, or 20% off all applicable items.

Besides this offer, you can take advantage of the Daily Deal; one favorite gift/stocking stuffer idea at an end-of-the-season discount. What’s better?!

Take advantage of the discounts through December 24th!

Hundies Matter! Shepherd & Schaller is Wisconsin Ski Racing HQ

Calling All Ski Racers!

Wausau is Wisconsin’s Ski Destination, and Shepherd & Schaller is headquarters to Alpine and Cross Country Racers alike. Are you part of a team? Interested in trying something new? Have your eye set on a Gold Medal? Come see us. Racing equipment and maintenance is highly specialized and regulated. You’ll want expert help and with 65 years experience, Shepherd & Schaller is where the experts shop, tune and wax their skis.

We partner with Granite Peak Ski Team and support Wausau Nordic Ski Club skiers, offering team members special pricing on race equipment. We also contribute significantly to their ski swaps and support their fundraising activities year-round. Visit or call for contact info and details! 715-845-5432.